Without them, we could grow neither healthy hair and nails nor strong bones and muscle, and our immune system would be impaired. There are nine amino-acid proteins вЂ“ the building blocks of human tissue вЂ“ that we can only get from food. Protein is the only macronutrient to contain nitrogen, without which we cannot grow or reproduce. We could survive without carbohydrates, but fat and protein are essential. Along with fat and carbohydrate, it is one of the three basic macronutrients, and arguably the most important. In a way, thereвЂ™s nothing strange in the fact that we see protein as valuable, because it is. The protein version of Weetabix вЂ“ a 24-pack of which costs 50p more than the same-sized pack of original Weetabix вЂ“ is worth ВЈ7m in sales per year. Strangest of all might be вЂњprotein waterвЂќ вЂ“ clear, fruit-flavoured drinks laced with whey protein, as if ordinary water was insufficiently healthy.ДЄround half of all UK consumers are apparently seeking to add вЂњextra proteinвЂќ to their diets, according to market research from the cereal brand Weetabix вЂ“ which has also cashed in on our hunger for protein. Even foods that are naturally high in protein such as cheese and yoghurt are sold in protein-boosted versions. In addition to the ubiquitous protein balls, protein bars and protein shakes, you can now buy protein noodles, protein bagels, protein cookies and вЂ“ wait for it вЂ“ protein coffee. вЂњWhen the Box Says вЂProteinвЂ™, Shoppers Say вЂIвЂ™ll take itвЂ™вЂќ was the headline of a 2013 article in the Wall Street Journal.

You merely need to visit a western supermarket today to see that many people regard protein as some kind of universal elixir вЂ“ one food companies are profitably adding to anything they can. Anxiety about protein is one of the things that drives a person to drink a flask of vitamin-padded beige slurry and call it lunch. In 2017, there were 64m Google searches for вЂњproteinвЂќ. the man who trains him is an absolute master.вЂќ Nature Strip has fended off Australia's best sprinters to win the $15 million Everest at Randwick.On Pinterest, the lifestyle-sharing site, you can now choose вЂњproteinвЂќ as one of your interests in life, along with вЂњcute animalsвЂќ and вЂњinspirational quotesвЂќ. вЂњIвЂ™ve never woken up in the morning and been so confident in a runner,вЂќ he said. McDonald, backed by the genius of Waller, rode Nature Strip like the best horse in the race. вЂњHe is the highest rating sprinter in the world for a reason and that gave me some confidence and he has probably justified it today,вЂќ Waller said. The New Zealand born horseman is Nature StripвЂ™s fifth and most successful trainer, taking the sprinter all the way to the top with six Group One victories to sit alongside the Everest triumph. Waller has now banked two Everest victories after the three-year-old Yes Yes Yes scored in 2019. James McDonald on Nature Strip salutes after winning race 7 The Tab Everest during Everest Day at Royal Randwick Racecourse on Octoin Sydney, Australia.

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